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Our regional workshops are held throughout the year and focus on best practices in eMarketing – we’ll cover all available channels including email, websites (social and corporate) as well as ways to tie these mediums with print channels. We offer anecdotal examples and case studies on ways you can super-charge your marketing efforts.
UPCOMING WORKSHOPS
Our single-day, invitation-only forum will be in the following cities; for additional information, location and times please register and include the city/ session you are interested in attending. Please check back regularly for information concerning the specific agenda, location and associated costs.
>> SCHEDULED WORKSHOPS <<
No events currently scheduled. Please check back soon for upcoming events.
2009 WORKSHOP THEME
Marketing in a Down Economy
Economic times are tough, which means every message needs to count and play into your integrated marketing approach. Our session will focus on email, online marketing and Web 2.0. Specific areas of focus will include strategies on customer acquisition, learning more about your customers, their preferences, the right communications frequency and ways to strengthen your dialogue with them – creative, copy and call to action.
We’ll help you reduce printed materials while increasing impressions, discuss ways to help your communiqués work harder and help you venture into available social media. Finally, we’ll cover the best ways to get your entire organization to help further your initiatives.
